-10%
English for Business Communication
- Διαθεσιμότητα: Διαθέσιμο
-10%
18,00€
20,00€
Χωρίς ΦΠΑ: 18,00€
English for Business Communication
In today’s fast-paced, multicultural, and hyperconnected world, English is more than a language — it’s the modern lingua franca, the shared code that connects professionals and students across disciplines and borders. This book off ers more than Business English; it equips learners at C1 level (CEFR) with the 21st century skills essential for real-world success, including creativity, critical thinking, intercultural competence, digital literacy, emotional intelligence, and mental well-being. Designed to foster not just linguistic accuracy but contextual agility and human connection, it empowers readers to navigate complex interactions with clarity and empathy. With integrated references to general knowledge, contemporary culture, and the arts, it encourages learners to think beyond language rules and embrace communication as a cultivated sensibility. Whether you are a student, a professional, or a curious global citizen, this is your toolkit for meaningful, adaptable, and impactful communication in the evolving global workplace.
Foreword
Chapter 1 Intercultural communication
Chapter 2 Global Citizenship
Chapter 3 English as a lingua franca
Chapter 4 Navigating corporate life: multinational companies
Chapter 5 Generational differences
Chapter 6 Social media presence
Chapter 7 21st century skills
Chapter 8 Personal branding
Bibliography
About the author
Chapter 1 Intercultural communication
Chapter 2 Global Citizenship
Chapter 3 English as a lingua franca
Chapter 4 Navigating corporate life: multinational companies
Chapter 5 Generational differences
Chapter 6 Social media presence
Chapter 7 21st century skills
Chapter 8 Personal branding
Bibliography
About the author
Antonopoulou Zoi
Dr. Zoi Antonopoulou graduated from the English Department of the University of Athens and went on to complete an MA in English Studies at Queen Mary, University of London. She then studied Social Anthropology at Panteio University of Social and Political Sciences, followed by a PhD in Psychology from the same University. She teaches Business and Tourism terminology at the University of Piraeus, at Metropolitan College and at other institutions of Higher Education in her native Athens. Furthermore, she regularly participates in conferences and contributes to academic journals. Her academic interests focus on English for Academic Purposes, English for Specifi c Purposes, adult education and intercultural education, with a focus on integrating language learning with broader psychological and cultural competencies.
