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The AI-Powered Sales Force
- Διαθεσιμότητα: Διαθέσιμο
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22,50€
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The AI-Powered Sales Force
Foreword
Preface
Introduction
Navigating the Future of Selling in the Age of AI
Part One
The AI Sales Revolution — Introduction and Foundations
Chapter 1: The Dawn of a New Sales Era: Why AI is Indispensable
Chapter 2: Understanding AI in Sales: Core Concepts and Technologies for Sales Leaders
Part Two
Architecting the AI-Powered Sales Engine — Strategies and Applications
Chapter 3: The Digital Personal of the Sales Professional: AI as Your Co-Pilot and Enhancer
Chapter 4: The AI-Powered CRM: From Data Entry to Predictive Powerhouse
Chapter 5: Reimagining the Sales Process: AI-Driven Lead Generation to Post-Sale Engagement
Chapter 6: Crafting the AI-Powered Value Proposition: Hyper-Personalization at Scale
Chapter 7: AI-Enhanced Social Selling: Building Digital Influence and Connection
Chapter 8: The Hybrid Sales Model: Harmonizing Human Empathy with AI Efficiency
Chapter 9: Advanced AI Sales Analytics: From Insights to Actionable Intelligence
Part Three
Implementation, Ethics, and the Future Landscape
Chapter 10: Building an AI-Ready Sales Organization: Culture, Training, and Change Management
Chapter 11: Measuring ROI in the AI Sales World: Metrics for Success
Chapter 12: Navigating the Ethical Landscape of AI in Sales: Trust, Transparency, and Bias
Chapter 13: AI Sales Tools and Technologies: A Sales Leader’s Toolkit
Chapter 14: AI-Powered Sales Coaching and Performance Management
Chapter 15: The Sales Professional of 2030: Evolving Skills for the AI Age
Chapter 16: AI and the Customer Journey: Creating Seamless and Intelligent Experiences
Chapter 17: Beyond Sales: AI’s Impact on Revenue Operations and Business Growth
Chapter 18: Emerging Trends and the Future of AI in Sales: What’s Next?
Chapter 19: Case Studies in AI Sales Transformation: Lessons from the Front Lines
Part Four
Conclusion
Chapter 20: The Unstoppable Momentum: Embracing the AI-Powered Sales Future
Appendix
Deepening Your Understanding and Application
A. Glossary of AI and Sales Terms
B. Recommended AI Sales Tools & Platforms
C. Further Reading & Resources
D. AI Sales Readiness Checklist
E. Discussion Questions for MBA Students & Sales Teams
F. Acknowledgments
G. About the Author
Preface
Introduction
Navigating the Future of Selling in the Age of AI
Part One
The AI Sales Revolution — Introduction and Foundations
Chapter 1: The Dawn of a New Sales Era: Why AI is Indispensable
Chapter 2: Understanding AI in Sales: Core Concepts and Technologies for Sales Leaders
Part Two
Architecting the AI-Powered Sales Engine — Strategies and Applications
Chapter 3: The Digital Personal of the Sales Professional: AI as Your Co-Pilot and Enhancer
Chapter 4: The AI-Powered CRM: From Data Entry to Predictive Powerhouse
Chapter 5: Reimagining the Sales Process: AI-Driven Lead Generation to Post-Sale Engagement
Chapter 6: Crafting the AI-Powered Value Proposition: Hyper-Personalization at Scale
Chapter 7: AI-Enhanced Social Selling: Building Digital Influence and Connection
Chapter 8: The Hybrid Sales Model: Harmonizing Human Empathy with AI Efficiency
Chapter 9: Advanced AI Sales Analytics: From Insights to Actionable Intelligence
Part Three
Implementation, Ethics, and the Future Landscape
Chapter 10: Building an AI-Ready Sales Organization: Culture, Training, and Change Management
Chapter 11: Measuring ROI in the AI Sales World: Metrics for Success
Chapter 12: Navigating the Ethical Landscape of AI in Sales: Trust, Transparency, and Bias
Chapter 13: AI Sales Tools and Technologies: A Sales Leader’s Toolkit
Chapter 14: AI-Powered Sales Coaching and Performance Management
Chapter 15: The Sales Professional of 2030: Evolving Skills for the AI Age
Chapter 16: AI and the Customer Journey: Creating Seamless and Intelligent Experiences
Chapter 17: Beyond Sales: AI’s Impact on Revenue Operations and Business Growth
Chapter 18: Emerging Trends and the Future of AI in Sales: What’s Next?
Chapter 19: Case Studies in AI Sales Transformation: Lessons from the Front Lines
Part Four
Conclusion
Chapter 20: The Unstoppable Momentum: Embracing the AI-Powered Sales Future
Appendix
Deepening Your Understanding and Application
A. Glossary of AI and Sales Terms
B. Recommended AI Sales Tools & Platforms
C. Further Reading & Resources
D. AI Sales Readiness Checklist
E. Discussion Questions for MBA Students & Sales Teams
F. Acknowledgments
G. About the Author
Λαμπανάρης Γεώργιος
Ο Γιώργος Α. Λαμπανάρης, είναι ιδρυτής και γενικός διευθυντής της digitalmanagement.gr. Είναι κάτοχος BA & MPA από Πανεπιστήμιο της Ιντιάνα, ΗΠΑ. Μετά από 30 χρόνια εργασιακής εμπειρίας και συνεχούς επιμόρφωσης, απέκτησε τον τίτλο του Executive Scholar in Marketing, από το Kellogg School of Management, καθώς και το Postgraduate Diploma in Digital Business από το ΜΙΤ & Columbia Business School. Είναι ένθερμος υποστηρικτής του Ψηφιακού Μετασχηματισμού των Παραδοσιακών Επιχειρήσεων, καθώς και της έννοιας της Δια Βίου Εκπαίδευσης και της επαγγελματικής εξέλιξης.
